Resources
Straight answers, no gatekeeping
Everything here is written to be useful whether or not you hire us. Each piece leads with the answer, then explains the reasoning.
Latest articles and guides
- Guide
How long does SEO take to work?
Most businesses see measurable movement within three to six months, with commercially meaningful results usually between six and twelve months. Technical fixes can change visibility within weeks; competitive commercial rankings rarely do.
- Guide
Local SEO for Devon businesses: a practical guide
Local search results are decided by relevance, distance and prominence. Devon businesses can influence relevance and prominence directly through their Google Business Profile, consistent business information, genuine reviews and locally specific website content.
- Guide
Google Business Profile checklist
A complete Google Business Profile needs an accurate name, the most specific primary category, fully populated services, a correct address or service area, real photos, current opening hours and an active review process.
- Guide
How to get more Google reviews
Ask every customer immediately after the work is finished, using a direct review link sent by text or email. Never incentivise reviews, never filter out unhappy customers, and reply to every review you receive.
- Guide
SEO vs Google Ads: which should a small business choose?
Google Ads buys visibility immediately and stops when you stop paying. SEO takes months but keeps producing enquiries without per-click cost. Most growing businesses start with ads for cash flow and build SEO for long-term cost per enquiry.
- Guide
What makes a website generate enquiries?
Websites generate enquiries when the right people arrive, the page immediately answers the question they arrived with, the business is visibly credible, and the next step takes one tap on a phone.
- Guide
SEO audit checklist for small businesses
A useful SEO audit checks six things in order: whether pages can be crawled and indexed, whether the site is technically healthy, whether content matches search intent, whether internal linking supports key pages, whether local signals are consistent, and whether anything is measured properly.
Keep researching
Work through the rest of our practical guides for Devon businesses, or see how we approach each service.